Nov 21, 2024  
2023-2024 College Catalog 
    
2023-2024 College Catalog [Consult with Your Academic Advisor for Your Catalog Year]

Integrated Marketing Communication, AS-LAS for Transfer to HU (Harding University) BA in Integrated Marketing Communication


Graduation Map    

About This Degree


Start Here / Finish There

NPC Faculty Mentor: Roger Fox (Roger.Fox@np.edu)  501.760.4270

  • This curriculum* is designed for persons who plan to obtain an Associate of Science in Liberal Arts and Sciences (AS-LAS) degree at National Park College (NPC) and transfer to Harding University (HU) to complete a bachelor’s degree.
  • Prerequisite courses and/or developmental courses may need to be taken in addition to this suggested plan of study.

HU Transfer Admission information and policies

HU Transfer Scholarship information and policies

Additional HU admittance requirements for this program:

  • HU will maintain exclusive responsibility for admission
  • The student must meet all criteria required for undergraduate admission to HU.
  • The student will have earned the Associate of Science in Liberal Arts and Sciences at NPC, with at least a 2.0 cumulative grade point average
  • Students must meet all degree-specific criteria to be admitted to a degree program that requires admission.

NPUC Transfer Resources:   • Transfer 101  •  Transfer Checklists  •  Transfer FAQ

NPC Honors Program: The NPC Honors Program is accepting applications. Learn more about the NPC Honors Program.

 

General Education Core - 35 Credit Hours


60 Credit Hours


See your NPC advisor for degree and graduation information​
* Denotes NPC courses included in the Arkansas Course Transfer System (ACTS)

Remaining Courses to be Completed at HU - Integrated Marketing: 68 Credit Hours


Prefix Course # Course Name Credit Hours
BOLD 3020 Old Testament Story and Vision 3
BNEW 3020 New Testament Story and Vision 3
BOLD/BNEW   Textual Electives 3
BUS 2510 Personal Finance for College Students 1
COMM 3200 Communication Theory 3
COMM 4120 Communication Law 3
COMM 4150 Communication Research Methods 3
COMM 4550 Communication Ethics and Scripture (should not be taken during the same semester as BNEW/BOLD requirements) 3
COMM 1400 Radio Practicum or 1
COMM 1410 TV Practicum or  
COMM 2420 Newspaper Practicum or  
COMM 2430 Yearbook Practicum  
COMM 1950 Introduction to Integrated Marketing Communication 3
COMM 2000 Media Software Tools 3
COMM 2950 Internship Preparation 1
COMM 3230 Writing for Mass Media or 3
COMM 2310 Print News Writing or  
ENG 3100 Business and Professional Writing  
COMM 3380 Digital Media Strategies or 3
MKTG 3490 Electronic Marketing  
COMM 3590 Media Graphics or 3
ART 2200 Design Software & Production I  
COMM 3610 Nonverbal Communication or 3
COMM 3620 Small Group and Organizational Communication or  
COMM 3630 Argumentation and Persuasion or  
COMM 3650 Interpersonal Communication  
COMM 3670-73 Communication Internship 1
COMM 4230 Integrated Marketing Communication Capstone 3
COMM 4510 Senior Seminar 1
IS 2400 Data Management 3
IS 3000 Management Information Systems or 3
IS 3700 Web Concepts  
IS 3150 Data Visualization and Analysis 3
MGT 3680 Management and Organizational Behavior or 3
ENTR 3650 Entrepreneurial Management  
MKTG 2400 Principles of Marketing 3
MKTG 3310 Consumer Behavior or 3
COMM 3030 Multimedia Advertising or  
COMM 3830 Public Relations Tactics  
PRS 3360 Principles of Sales 3
    Total HU Credit Hours: 68
    Total Credit Hours: 128

Harding University students are required to graduate with a minimum of 45 upper-level hours (courses numbered 3000 to 4999). Remaining Minor/Bible/Electives may need to be completed as upper-level hours.
 
Academic Year: 2023-2024
Revised: March, 2023