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Nov 21, 2024
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2024-2025 College Catalog
Graduation Map: Integrated Marketing Communication, AS-LAS for Transfer to HU (Harding University) BA in Integrated Marketing Communication
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Return to: Graduation Maps (Semester Plans)
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About This Degree
Start Here / Finish There
NPC Faculty Mentor: Roger Fox (Roger.Fox@np.edu) 501.760.4270
- This curriculum* is designed for persons who plan to obtain an Associate of Science in Liberal Arts and Sciences (AS-LAS) degree at National Park College (NPC) and transfer to Harding University (HU) to complete a bachelor’s degree.
- Prerequisite courses and/or developmental courses may need to be taken in addition to this suggested plan of study.
HU Transfer Admission information and policies
HU Transfer Scholarship information and policies
Additional HU admittance requirements for this program:
- HU will maintain exclusive responsibility for admission
- The student must meet all criteria required for undergraduate admission to HU.
- The student will have earned the Associate of Science in Liberal Arts and Sciences at NPC, with at least a 2.0 cumulative grade point average
- Students must meet all degree-specific criteria to be admitted to a degree program that requires admission.
NPC Honors Program: The NPC Honors Program is accepting applications. Learn more about the NPC Honors Program.
How to Use the Graduation Map
Full-time? Part-time? Need developmental courses? Starting in the Spring or Summer?
Take courses in the order shown on the Graduation Map. See your academic advisor to help streamline your path toward degree completion.*
Scholarship recipients: Please be aware of eligibility criteria for your scholarship(s). In particular, pay attention to (1) the enrollment requirements each semester for disbursement of your scholarship(s) and (2) the number of hours and GPA required each semester and/or year for renewal of your scholarship(s). Graduation Maps provide a semester-by-semester course listing to allow you to graduate on time. Contact the Office of Student Financial Aid at (501) 760-6398 with any questions regarding enrollment/renewal requirements of your scholarship(s).
Semester 1 - Fall (13 Credit Hours)
Semester 2 - Spring (16 Credit Hours)
Semester 3 - Fall (16 credit hours)
Semester 4 - Spring (15 Credit Hours)
60 Credit Hours
See your NPC advisor for degree and graduation information
* Denotes NPC courses included in the Arkansas Course Transfer System (ACTS)
Remaining Courses to be Completed at HU - Integrated Marketing: 68 Credit Hours
Prefix |
Course # |
Course Name |
Credit Hours |
BOLD |
3020 |
Old Testament Story and Vision |
3 |
BNEW |
3020 |
New Testament Story and Vision |
3 |
BOLD/BNEW |
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Textual Electives |
3 |
BUS |
2510 |
Personal Finance for College Students |
1 |
COMM |
3200 |
Communication Theory |
3 |
COMM |
4120 |
Communication Law |
3 |
COMM |
4150 |
Communication Research Methods |
3 |
COMM |
4550 |
Communication Ethics and Scripture (should not be taken during the same semester as BNEW/BOLD requirements) |
3 |
COMM |
1400 |
Radio Practicum or |
1 |
COMM |
1410 |
TV Practicum or |
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COMM |
2420 |
Newspaper Practicum or |
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COMM |
2430 |
Yearbook Practicum |
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COMM |
1950 |
Introduction to Integrated Marketing Communication |
3 |
COMM |
2000 |
Media Software Tools |
3 |
COMM |
2950 |
Internship Preparation |
1 |
COMM |
3230 |
Writing for Mass Media or |
3 |
COMM |
2310 |
Print News Writing or |
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ENG |
3100 |
Business and Professional Writing |
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COMM |
3380 |
Digital Media Strategies or |
3 |
MKTG |
3490 |
Electronic Marketing |
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COMM |
3590 |
Media Graphics or |
3 |
ART |
2200 |
Design Software & Production I |
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COMM |
3610 |
Nonverbal Communication or |
3 |
COMM |
3620 |
Small Group and Organizational Communication or |
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COMM |
3630 |
Argumentation and Persuasion or |
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COMM |
3650 |
Interpersonal Communication |
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COMM |
3670-73 |
Communication Internship |
1 |
COMM |
4230 |
Integrated Marketing Communication Capstone |
3 |
COMM |
4510 |
Senior Seminar |
1 |
IS |
2400 |
Data Management |
3 |
IS |
3000 |
Management Information Systems or |
3 |
IS |
3700 |
Web Concepts |
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IS |
3150 |
Data Visualization and Analysis |
3 |
MGT |
3680 |
Management and Organizational Behavior or |
3 |
ENTR |
3650 |
Entrepreneurial Management |
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MKTG |
2400 |
Principles of Marketing |
3 |
MKTG |
3310 |
Consumer Behavior or |
3 |
COMM |
3030 |
Multimedia Advertising or |
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COMM |
3830 |
Public Relations Tactics |
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PRS |
3360 |
Principles of Sales |
3 |
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Total HU Credit Hours: |
68 |
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Total Credit Hours: |
128 |
Harding University students are required to graduate with a minimum of 45 upper-level hours (courses numbered 3000 to 4999). Remaining Minor/Bible/Electives may need to be completed as upper-level hours.
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Academic Year: 2023-2024
Revised: March, 2023
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Return to: Graduation Maps (Semester Plans)
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